Caro____Concepts

Client Studio Kit

Questionnaires, process, and project systems

Caroline Steranka · Vancouver

Interiors & Space Planning

Tell me about the space and what you're hoping for.

This questionnaire helps me understand your space, how it's used, and what you're working toward before we meet. Take as much or as little room as you need — your answers guide everything from the first concept to the final detail.

The Project

Full Name

Email Address

Property Address Or neighbourhood / city — happy to receive the full address at our first meeting.

Property Type

Project Type

Which spaces are in scope? Select all that apply — we'll refine together. Choose a property type above to see relevant options.

Select a property type above to load space options.

Entry / foyer Living room Dining room Kitchen Primary bedroom Secondary bedrooms Primary bath Powder room Home office Outdoor / patio Whole home

Reception / entry Private offices Open workspace Boardroom / meeting rooms Break room / kitchen Washrooms Storage / utility Whole office

Entry / host area Dining room Bar Private dining Patio / terrace Server station Washrooms Whole restaurant

Storefront / window display Retail floor Fitting rooms Checkout area Stockroom Washrooms Whole store

Lobby / entry Lounge / common area Event / gathering space Fitness or wellness area Washrooms / change rooms Outdoor areas Whole space

Vision & Aesthetic

If your home had a mood, what would it be? Three words, a feeling, a place — whatever comes naturally.

Share your references A Pinterest board, Instagram saves, a hotel you loved, a magazine spread. Links or descriptions — whatever's easiest.

Materials, finishes, or palettes you're drawn to Natural stone, limewash plaster, unlacquered brass, warm oak — anything specific you keep returning to.

What would you like to move away from? Knowing what doesn't fit is just as useful as knowing what does.

Life & Function

Who will occupy this space? Residents, staff, customers, members — describe who the space serves and roughly how many.

How will this space primarily be used?

Daily living Working / office use Hospitality / dining Retail / customer-facing Gathering / events Entertaining / hosting Investment / showcase

What isn't working in this space right now? Layout frustrations, storage gaps, a room that never feels right — the things you'd change tomorrow if you could.

Existing pieces you want to keep or build around Heirloom furniture, meaningful art, a rug you love — anything with staying power.

Any accessibility or mobility considerations?

Scope, Budget & Timeline

Target completion date

Any fixed milestone dates? Move-in, listing, event.

Approximate budget range A broad range is completely fine — it helps me scope the work and source appropriately from the start.

Open to a phased approach? Completing the project in stages — by room or by scope — can make the process more manageable.

Yes, phased works for me Prefer to do it all at once Open to discussion

Working Together

Have you worked with a designer before? If so, what worked well — and what would you change?

Preferred communication

Email Text / iMessage Video calls In-person meetings

Who is the primary decision-maker?

Just me Shared with partner / spouse Other — I'll explain

What does a successful project look like to you? The end-of-project feeling — not a list of deliverables, but how you'd describe it to a friend.

How did you hear about Caro____Concepts?

Home Styling & Staging

Let's talk about your space and what you'd like it to say.

Whether you're preparing a home for market or refreshing a space you love living in, this questionnaire helps me understand the property, the goal, and how to use what you already have beautifully.

The Property

Full Name

Email Address

Property Address

Property Type

Approximate Square Footage

Is the property currently occupied?

Occupied — I'm living here Vacant Partially furnished

Which rooms need attention? Select all that apply — we'll prioritize together.

Entry / foyer Living room Dining room Kitchen Primary bedroom Secondary bedrooms Primary bath Outdoor / patio Whole home

Goal & Purpose

Primary purpose of this styling?

Listing for sale Personal refresh — I'm staying Rental preparation Photography / content shoot Both sale and personal enjoyment

What feeling should the space evoke?

What is your main concern about the space right now?

What level of service are you looking for?

Concept & Colour Direction A concept board and colour palette that captures the overall vision and visual direction. Full Materials & FF&E Board A detailed materials board with sourced finishes, furniture, and specifications. Not sure yet — happy to advise We can determine the right scope together once I've seen the space.

What You Have

Existing furniture and decor — what stays?

Fixed elements that can't change Paint colours, flooring, fixtures, rental restrictions — anything that stays as-is.

Has the property had professional styling or staging before?

Yes No Unsure

Timeline, Logistics & Budget

Listing or photography date

Preferred styling day

Budget for styling (product and labour)

Will a photographer be involved?

Realtor name and contact (if applicable)

How did you hear about Caro____Concepts?

Home Organization

Let's bring ease and order to your space.

Whether one drawer is driving you mad or an entire home feels unmanageable, this section helps me understand your habits, your storage, and what systems would actually stick for you.

Spaces to Organise

Which areas would you like to focus on? Select all that apply — we'll prioritize together once I understand the full picture.

Kitchen + pantry Primary closet / wardrobe Secondary closets Bathroom(s) Home office / desk area Entryway + mudroom Laundry room / utility Garage or storage room Children's rooms or playroom Whole home

Which area is causing the most friction right now?

Current State

How would you describe the current state of the space(s)?

Functional but not beautiful Cluttered — I can't find things Overflowing — needs a full purge Newly moved in, starting fresh In transition — life just changed

What storage systems do you currently use, if any?

Have you tried to organise this space before?

Habits & Lifestyle

How do you naturally tend to store things?

Out in the open — I like to see what I have Hidden away — I like clear surfaces A mix — depends on the category

Who uses these spaces, and how?

Are there any categories with an excess of items?

Clothing + accessories Paperwork + mail Kitchen tools + appliances Toys + kids' items Books + media Sentimental items Holiday + seasonal Hobby or sports equipment

Are you open to letting things go?

Yes — I want a full edit and purge Somewhat — I'd like guidance No — I want to keep what I have, just organised

Vision & Goals

What does an organised space feel like to you?

Are there aesthetic preferences for the organisation itself?

Is there a budget allocated for new storage or organisational products?

Is there a timeline or deadline?

Anything else I should know before we start?

Event & Hosting Design

Tell me about the gathering you're imagining.

Whether you have a fully-formed vision or just a feeling, this is the place to share it. The best events are rooted in a specific mood — I'll help you articulate and execute it.

The Event

Full Name

Email Address

What type of gathering is this?

Seated dinner Cocktail hour / drinks Garden or outdoor gathering Seasonal celebration Birthday or milestone Brunch or daytime Other — I'll describe below

Date & Time

Guest Count

Venue Your home, outdoor space, rented venue — address if you have one.

Guest description

Atmosphere & Vision

Describe the mood you want to create

Palette, season, or material notes

References that inspire you

What would you like to move away from?

What do you want guests to feel when they walk in?

Scope of Involvement

What are you looking for help with?

Concept and creative direction Table setting and florals Lighting and ambiance Menu design or catering coordination Rental sourcing (linens, tableware, furniture) Day-of setup and styling Printed materials or signage Photography coordination Full planning and execution

Catering and bar — are you handling this independently?

Yes — I have this covered I'd like recommendations I need help coordinating this

Any vendors already in place?

Budget & Hosting History

Overall event budget (design, rentals, florals)

Have you hosted events at this scale before?

What would make this event feel like a success?

How did you hear about Caro____Concepts?

Studio Process

The Client Journey

Every project moves through the same arc — inquiry to idea to execution.

I
Inquiry & First Contact

Day 1 – 3
- Client reaches out via website form, email, or referral
- Review inquiry and respond within 2 business days
- Send a warm introductory email with availability for a discovery call
II
Discovery Call

15 – 30 minutes
- Understand scope, timeline, and what the client is hoping for
- Assess fit and your availability honestly
- Answer initial questions about process, fees, and approach
- If a good fit: confirm mutual interest and outline next steps
III
Questionnaire & Proposal

Within 5 business days of discovery call
- Send the relevant intake questionnaire from this kit
- Review completed answers before drafting the proposal
- Deliver a detailed scope of work, fee structure, and timeline
- Client signs contract and pays 50% deposit to confirm the booking
IV
Project Kick-Off

Within 2 weeks of signing
- 60–75 minute kick-off meeting, in person or video
- Site visit scheduled if applicable
- Shared project folder set up with working documents
- Initial concept direction discussed, not yet presented
V
Design Development

Varies by project scope
- Concept direction presented: mood board, space plan, material palette
- Client review and feedback — up to two revision rounds included
- FF&E selection and sourcing for residential projects
- Vendor coordination for styling and event projects
VI
Implementation & Delivery

Final phase
- Procurement, installation coordination, or day-of event setup
- Final walkthrough or reveal
- Remaining 50% collected at project completion
- Follow-up check-in one month post-completion